creative concept
natural interaction
machine - human connection


Campaign

Experience by:

NATURAL INTERACTION 

'smile

The Experience:

Can we interact with machines as we interact with each other!

Taking Human-machine interaction to a new experience. 

Media that can interact in the way we interact; as facial expression and hand gestures,  and tries to run human reaction
 accordingly.

Activation Campaign:

'' I can see your smile, and blind people would love to see it too''

We designed a campaign to raise awareness about a new solution that can help the blind, a talkative application that can see images, , in the same time creating a happy and empathic atmosphere.

Screen Shot 2016-06-22 at 10.01_edited.jpg


A video of the campaign at the Next Web Conference- Amsterdam.
Calling on the audience and asking for a smile to start the interaction.